Drops for vinyl, limited merch, and pre-orders feel like fan-only access with one URL and optional pickup at shows. Artists and labels see 28–45% of drop revenue from email and 20–30% higher engagement when the list is the gate for new releases.
What brands see
- 28–45% of drop revenue from email
- 20–30% higher engagement
Who it's for
Artists, labels, and music brands that sell vinyl, limited merch, or pre-orders and want fan-only access with one URL. Ideal when the list is the gate for new releases and you offer optional pickup at shows or events.
Key benefits
- Drops for vinyl, merch, and pre-orders feel like fan-only access.
- One URL per release with your branding.
- Optional pickup at shows or events via regions and locations.
- Email and drop from the same list—announce and sell in one place.
- High share of drop revenue from email when list is the gate.
Use cases
- •Vinyl or cassette release with list-only pre-order.
- •Limited merch drop with one link and optional show pickup.
- •Tour or event-exclusive items with list-first access.
- •Building fan engagement by making the list the gate for new releases.